It has been almost two years since I have posted to this blog. Why do I write now? Over the past three years I took a break from my digital media company Nightlyfe and nightlife …

It’s about 50/50 when it comes to seeing the correct spelling of nightlife. Even the largest and most upper publications misspell  it. Nightlife is in fact, spelled as one word and is not spelled “night …

“Power Promoting” is a phrase I coined to describe my strategy for promoting big nightclubs or major events. To get 800-2,000 people in one room for a common purpose week after week is a major challenge …

If your nightclub has tables and/or rooms that can accommodate groups of customers start designing packages, promotions and marketing material that cater to them.
Target Groups & Parties

Bachelor & Bachelorett
College Graduation
Business Anniversary
Corporate Outings/Cocktail Mixers
Professional and Interest …

The Bacardi Live Tour will travel to 14 cities this fall, bringing rum-based cocktails and high-profile djs to the 21-and-over crowd at bars and nightclubs in the Midwest and Texas. The invitation-only influencer events will …