Comments on: Facebook & MySpace Killed By Nightclub Promoters http://nightlyfe.com/kalin/marketing/nightclub-promoters-killed-facebook-myspace/ Covering the world of nightlife one post at a time. Thu, 23 Feb 2012 21:17:08 +0000 hourly 1 http://wordpress.org/?v=3.0-RC1 By: Alex Miranda http://nightlyfe.com/kalin/marketing/nightclub-promoters-killed-facebook-myspace/comment-page-1/#comment-136 Alex Miranda Thu, 17 Dec 2009 16:18:51 +0000 http://kalinmoon.wordpress.com/?p=1651#comment-136 Kalin, the problem is that promoters feel the same way marketers from Marlboro do: it doesn't matter how they see the advertisement, as long as they see it. Sending an invitation is better than NOT sending an invitation. What else is a promoter going to do at 2pm in the afternoon (after watching Jerry Springer)? He might as well "feel" productive, right? In sales, we all know that a personal relationship is the only thing that sells. Promoters need to stop being lazy and PICK UP THE PHONE! And not just mass texting...i'm talking about dialing the phone number of an "includer" friend that will most likely call 3 or 4 of his friends to "include" them in the party. Enough venting. Kalin, the problem is that promoters feel the same way marketers from Marlboro do: it doesn’t matter how they see the advertisement, as long as they see it. Sending an invitation is better than NOT sending an invitation. What else is a promoter going to do at 2pm in the afternoon (after watching Jerry Springer)? He might as well “feel” productive, right?

In sales, we all know that a personal relationship is the only thing that sells. Promoters need to stop being lazy and PICK UP THE PHONE! And not just mass texting…i’m talking about dialing the phone number of an “includer” friend that will most likely call 3 or 4 of his friends to “include” them in the party.

Enough venting.

]]> By: Nakeva http://nightlyfe.com/kalin/marketing/nightclub-promoters-killed-facebook-myspace/comment-page-1/#comment-98 Nakeva Mon, 02 Feb 2009 05:49:45 +0000 http://kalinmoon.wordpress.com/?p=1651#comment-98 Kalin, I just had this conversation with a know area promoter, ironically enough formally with Shadow Room. The people need more than just the weekly invites and inboxes inundated with "Come Party here..." followed by "Don't forget to come party here..." etc. Economy is down, but the client seeking a good time will not worry about finances, they will REMEMBER who took care of them and the atmosphere they were comfortable in when they wanted a night out. You totally nailed my recent frustrations with the 300+ invites that appear desperate. The most annoying issue is when more than one "friend" is promoting the same venue and same event from personal accounts AND the "Business profile". I then have the pleasure of receiving 4x the invites and 4x the inbox messages about the event, the updates to the event followed by the reminder for the event and the final "We posted pictures to show what you missed." Insane! I'm looking to change this and add that personal touch with a side of social media/marketing ;) Great and valuable post! Justifies I'm thinking in my right mind. Kalin, I just had this conversation with a know area promoter, ironically enough formally with Shadow Room. The people need more than just the weekly invites and inboxes inundated with “Come Party here…” followed by “Don’t forget to come party here…” etc. Economy is down, but the client seeking a good time will not worry about finances, they will REMEMBER who took care of them and the atmosphere they were comfortable in when they wanted a night out.

You totally nailed my recent frustrations with the 300+ invites that appear desperate. The most annoying issue is when more than one “friend” is promoting the same venue and same event from personal accounts AND the “Business profile”. I then have the pleasure of receiving 4x the invites and 4x the inbox messages about the event, the updates to the event followed by the reminder for the event and the final “We posted pictures to show what you missed.” Insane!

I’m looking to change this and add that personal touch with a side of social media/marketing ;)

Great and valuable post! Justifies I’m thinking in my right mind.

]]> By: Eric http://nightlyfe.com/kalin/marketing/nightclub-promoters-killed-facebook-myspace/comment-page-1/#comment-97 Eric Fri, 30 Jan 2009 20:17:14 +0000 http://kalinmoon.wordpress.com/?p=1651#comment-97 Great post Kalin, you nailed it. The part that stood out from this is “I am desperate, please come visit my club because I need your money”. - EXACTLY! Every single DJ, Bartender and Promoter in my city have the same 300-400 friends and they're all posting the same SPAM messages asking for business. What's worse? They do it like this... "V-​DAY PARTY​ @ THE KNITT​ING FACTO​RY.​ 18+ WITH DJ. FIZZLE DICK LIVE ON THE 1'S AND 2'​S.​.​.​ COME PARTY​!​!​!​!​!​!​!​" Or even worse... "come party at knittin factry 2nite cheap limo rides their and back come down early and ill get ya drink maybe two" Are you speechless? Yeah, me too. Love your blog Kalin, please don't stop :) Great post Kalin, you nailed it. The part that stood out from this is “I am desperate, please come visit my club because I need your money”. – EXACTLY!

Every single DJ, Bartender and Promoter in my city have the same 300-400 friends and they’re all posting the same SPAM messages asking for business.

What’s worse? They do it like this…

“V-​DAY PARTY​ @ THE KNITT​ING FACTO​RY.​ 18+ WITH DJ. FIZZLE DICK LIVE ON THE 1′S AND 2′​S.​.​.​ COME PARTY​!​!​!​!​!​!​!​”

Or even worse…

“come party at knittin factry 2nite cheap limo rides their and back come down early and ill get ya drink maybe two”

Are you speechless? Yeah, me too.

Love your blog Kalin, please don’t stop :)

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